Writing great content is one thing forgetting people to actually read it relies on a terrific headline to get them to continue reading. If you don't have a good title in place, the likelihood is that people won't read the content that you've created underneath it. Coming up with a smart headline can be a little tricky sometimes. This video shows you one great solution:
http://3bearsorganic.com/2015/05/26/writing-a-great-headline/
